Hemmings has been a mainstay in the classic car community since the 1950s. They now provide online and print classifieds as well as online auctions for classic cars and parts.
What we did
Transformation
led to innovation
Offerings
- Digital Strategy
- Web Design
- Development
Industry
- Media
The Challenge
As Hemmings evolved from their print roots, they needed help developing digital products and services
The Solution
Skookum collaborated with Hemmings to complete
extensive research, then build and test a state-of-the-art
online auctions platform — all in less than four months
We began with a discovery phase to understand Hemmings’ needs and evaluate the best solutions. After conducting over 30 stakeholder interviews, competitive, market, and technology research, our team followed an Agile, phase-based approach for development and testing. Four months later, Hemmings’ robust, secure, user-validated online auctions platform debuted to car enthusiasts around the world.
The Value
Hemmings’ new online auctions platform has helped the company gain and maintain an edge in an increasingly competitive industry
The user-validated online auctions platform is more robust and secure than anything else on the market, which is particularly important because of their inventory’s worth. User feedback has been overwhelmingly positive, and Hemmings’ team was thankful for Skookum’s smooth process and quality work.
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Maximized digital success
Assessed various needs and provided recommendations to maximize digital success
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Created custom online auctions platform
In less than four months we designed, built, and tested a custom auctions platform
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Digitally transformed a print business
Introduced a digital experience to the business, helping them stay competitive and sustainable
