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team meetingImproving Employee Experiences - A Playbook

We should always put people first—especially when it comes to designing amazing experiences for customers and employees.

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store headphones6 Things You’ll Find in a High-Performing Retail Location

Retail store locations are transforming into Customer Experience Centers as companies seek ways to entice people to visit more often and stay longer.

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Brainstorming with post it notesValidating Ideas Through Concept Testing

Imagine what your innovation process could look like if you were able to collect all of the necessary customer feedback early and often, not only reducing the risk of failure but increasing the likelihood of success.

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video editingLeveraging Video for UX Research

High-quality video is one of the most effective ways to present information and persuade an audience (or a client) in the digital marketplace.

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buying shirtBeyond the Trends: Developing a Customer-Centric Retail Mindset in B2C & B2B

Customers have been left wanting by traditional marketing and overall buying experiences. For example, 51% of customers say most companies fall short of their expectations for great experiences.

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looking at booksAn ‘Outside-In’ Research Approach for More Productive, Better Informed CX Insights

We’ll explore a more customer-first approach and how to apply it to your next research project.

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