Our Story

More than a decade ago, Skookum co-founders James Hartsell and Bryan Delaney (friends and fellow UNC Charlotte alumni) took a leap of faith. They left secure jobs to team up and focus on a mission, which for them held more promise and purpose: to work alongside innovative clients in growing organizations in order to solve their most pressing and complex technology challenges, the tough, roll up your sleeves stuff. Getting started wasn’t easy, but with fierce resolve, an entrepreneurial spirit and a quest for quality, Skookum was born.

Today, those same principles: relentless motivation to succeed, a deep commitment to clients and grit, unite our team of talented business, design and technology professionals around a strong set of values focused on giving clients what they need.

It’s only fitting that the name Skookum by definition means: brave, strong, and marked by excellence in quality. It defines our culture and it is our unrelenting promise to those we work with. We thrive on the challenge to amaze and delight our clients.


Skookum’s leadership team is committed to getting to the heart of understanding the complex needs of your organization or team to help your business win, thrive, grow, and compete. We know that collaboration produces the best results. Meet the team that works together to make it happen:

  • James Hartsell

    Chief Executive Officer

    James Hartsell is the quintessential entrepreneur and technology veteran. He founded Skookum and has grown the company from a small startup into a high-performing software development firm. James serves as Skookum’s Chief Executive Officer. He leads the company’s overall vision and strategy for growth. In the pursuit of excellence, he inspires a culture of continuous improvement, client-centricity and new ideas that provide value to the firm’s growing base of clients. James earned his Bachelor of Science in management information systems (MIS) from the University of North Carolina at Charlotte.

  • Bryan Delaney

    Executive Vice President

    As Co-Founder and Executive Vice President of Skookum, Bryan Delaney leads the organization’s revenue, profit and client satisfaction effort. He has forged lasting relationships between Skookum and its clients and partners by exceeding their ever changing needs. Working closely with business leaders at companies such as Lowe’s, Coca Cola Bottling, FedEx and Honda – Bryan and his team provide solutions that enable clients to compete more effectively, operate more efficiently and generate new revenue opportunities. Bryan graduated with a bachelor's degree in management information systems (MIS) from the University of North Carolina at Charlotte.

  • Nolan Combs

    Managing Director, Digital Advisory Practice

    Nolan Combs is a management consulting veteran with a passion for helping business and technology executives align on, plan and implement digital solutions to capitalize on business opportunities and solve complex issues.Nolan serves as Skookum’s Digital Advisory practice leader. In this role he partners with his counterparts in the Digital Product Practice to provide end-to-end digital solutions to Skookum's clients. Previously Nolan held senior level management positions at leading consulting firm Deloitte where he led strategy in business model transformation, change management and operational excellence.

  • Joe Ryan

    Chief Operating Officer

    Joe Ryan knows what it means to deliver exceptional results. As Chief Operating Officer, he oversees the company's services department, which consists of product strategists, developers, designers, project managers, QA testers, and support teams. He is responsible for continually optimizing the company's service delivery model and holding project teams accountable for conceiving and implementing the right software solution. Joe brings more than a decade of software development, product management and quality assurance experience. Joe earned his Bachelor of Science in marketing from North Carolina State University.

  • Andrew Gertig

    Chief People Officer

    Andrew Gertig is Skookum’s Chief People Officer and is responsible for the company’s most valuable asset: its people. Talent acquisition, performance excellence, positioning employees for success while fostering a culture that continues to go from better to best in the industry is Andrew’s chief mission. Andrew brings a diverse background of people management and experience where among other things, he flew test missions for the United States Air Force, co-founded a startup technology company and has even dabbled in application development. Andrew possesses a Bachelor of Science in electrical engineering from Mississippi State University.

Our Values

  • Simplify and Go

    We believe that complex solutions are a sign of mediocrity. Time is the most valuable thing a person can spend, and doing it today instead of tomorrow is the difference between mediocrity and greatness. The way to maximize learning is to experiment early and often – to make decisions and move forward.

  • Embrace Change

    We live in a fast changing world, and what works today will not work tomorrow. Change is a normal part of what we do. We believe in taking calculated risks, analyzing the results, and learning from everything. Whether things work out or not, we make sure we are better for it.

  • Own It

    We believe that it’s never not my job. We all have permission to improve our company. If you love working here in the first 18 months, then you are enjoying what we have created. If you love working here after the first 18 months, then it’s because you are enjoying what you have created for yourself.

  • Choose to be Happy

    Life is too short to be unhappy, so we won’t tolerate negativity. We believe that happy employees do better work and make for a more fulfilling, collaborative environment. We should enjoy what we do, where we do it, and who we do it with. No one owns your future but you.

Ready to get started?

Contact us to discuss your digital business objectives.